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NPR

Marketing, Not Football, Is King At The Superbowl

Weekend Edition Saturday host Scott Simon chats sports with Howard Bryant of ESPN.com and ESPN The Magazine about how the Superbowl has become more about the TV ads than the actual game.
NPR

For New Orleans, Superdome A Symbol Of City's Spirit

The Superdome has hosted heavyweight fights, papal visits and — after this weekend — seven Super Bowls, an NFL record. But no event looms larger in the stadium's history than Hurricane Katrina, the 2005 storm that turned the stadium into a teeming shelter of last resort and left it nearly ruined.
NPR

NFL Commissioner's Role In Sport A Powerful One

NFL Commissioner Roger Goodell wields a lot of power — maybe too much, critics say. NPR's Mike Pesca profiles his controversial role in the league and possible changes in the works.
NPR

Ravens Fans, In And Out Of Baltimore, Ready For Super Bowl

Baltimore Ravens fans are awash in the purple and black as they prepare for Sunday's Super Bowl. NPR's Allison Keyes hangs out with some folks in suburban Maryland who prove that team pride reaches far beyond city limits.
NPR

History Sometimes Rewards Those Who Are Sidelined

San Francisco 49ers quarterback Alex Smith will be on the sidelines of the Super Bowl this weekend, after suffering a concussion midway through the season. Now he's counseling teammate Colin Kaepernick, the quarterback who replaced him. "The good ones stay ready," he says.
NPR

Former Football Player Jim Brown Among The Game's Best Running Backs

Jim Brown is a hall of fame running back who terrorized defenses. In fact, many consider him to be the best running back ever.
NPR

For Super Bowl Ads, More Social-Media Savvy

For years, Super Bowl ads have gone viral after they've aired. But these days brands like Doritos and Volkswagen are turning to social media to crowdsource ad creation — and to boost the buzz long before the big Sunday kickoff.

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