As the election season ends, so does the ad season. With millions spent and zillions of spots, do any ads stand out as memorable? Did they sway any voters? What does Madison Avenue say about their effectiveness and what makes an ad stick in the mind?
Almost all Americans will use either electronic voting equipment or have their ballots counted by an optical scan machine in Tuesday's election. While there are still concerns about reliability and security of voting equipment, many experts say things have improved greatly since 2000.
Over the past few weeks, we've been checking in regularly with pollster Andrew Kohut, president of Pew Research Center. On the eve of Election Day, he talks to Robert Siegel about the difficulties of polling during this campaign and the center's final poll, in which President Obama regained the lead.
The two presidential candidates made their final campaign stops ahead of Tuesday's election. Melissa Block talks with Ari Shapiro, who traveled with Mitt Romney, and Scott Horsley, who traveled with President Obama, about their final pitch to voters.
Madame Tussaud's Wax Museum in Washington, D.C., found out that a little sugar, a chance to meet wax figures of presidents, and voting in life-like voting booths may help kids begin to develop a passion to participate in elections.
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