Daytime Station Support Program
Membership Campaign Program
Summer of Service Program
It's called "drinking with our eyes" -- the way many of us choose wine bottles based purely on our reactions to their labels. But the science behind wine marketing reveals a great deal about the collective psychology of consumers. We explore the secrets some marketers employ to appeal to consumers and learn how to judge wine by factors other than their labels.
In 1986, a federal official issued a warning: If Metro continued to expand rapidly, the system faced a future of stark choices over maintaining existing infrastructure. Metro chose expansion. We talk to a historian about that decision. We also hear from a former Metro general manager about the following years, and from an Arlington planner about measuring how riders are responding to SafeTrack.