Efforts To Promote Transparency In Online Advertising | WAMU 88.5 - American University Radio

WAMU 88.5 : The Diane Rehm Show

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Efforts To Promote Transparency In Online Advertising

Spending on digital advertising will total more than $40 billion this year in the U.S. Advertisers are relying less on banner ads at the top of websites to attract consumers and sell products. More and more, they're placing ads that consumers cannot always tell are ads. Often they look like news articles. The Federal Trade Commission has expressed concern that consumers are being misled. Tomorrow the FTC is bringing together advertisers, publishers and legal experts to discuss the growing use of sponsored content. Diane and her guests talk about transparency in online advertising and ongoing concerns about privacy.

NPR

Infiltrating 'The Dark Net', Where Criminals, Trolls And Extremists Reign

Jamie Bartlett exposes an encrypted underworld to the Internet in his book The Dark Net: "Anybody with something to hide, whether it's for good reasons or for ill, finds a very natural home there."
NPR

Drought May Cost California's Farmers Almost $3 Billion In 2015

The state's farmers could be out $2.7 billion dollars and more than 18,000 jobs, with 564,000 acres fallowed by the end of 2015, researchers at UC Davis write in a new report.
WAMU 88.5

Virginia Lobbies DC United To Move To Loudoun County

Virginia is making a last-minute pitch to DC United to scrap its deal with the District and instead move into a new stadium in the commonwealth.
NPR

Detroit Hopes To Drive Tech Startups Away From Silicon Valley

It doesn't have a lot of high-tech companies, but the city is interested in attracting young tech entrepreneurs. Detroit's rents are far more affordable, but then there are the brutally cold winters.

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