The Twitter Ads Spawned By Super Bowl Blackout | WAMU 88.5 - American University Radio
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The Twitter Ads Spawned By Super Bowl Blackout

When the lights went out in the stadium at Super Bowl XLVII, Twitter lit up. Advertising teams from various companies capitalized on the break in play with Twitter ad campaigns. Advertising professional Bob Dorfman explains why Oreo's ad was so successful and how social media has changed strategy.
NPR

Church Of Scientology Calls New HBO Documentary 'Bigoted'

The filmmaker says Going Clear, harshly critical of the Church of Scientology, is about the dangers of "blind faith." The church has hit back with an aggressive public relations effort of its own.
NPR

Was Your Seafood Caught By Slaves? AP Uncovers Unsavory Trade

Some of the seafood that winds up in American grocery stores, in restaurants, even in cat food, may have been caught by Burmese slaves, a yearlong investigation by The Associated Press finds.
NPR

Sen. Harry Reid Says He Won't Seek Re-Election

The Democratic leader in the Senate announced his decision in a video. "My friend Sen. [Mitch] McConnell, don't be too elated," he said. "I'm going to be here for 22 months."
NPR

Police Departments Open Up 'Safe Lots' For Craigslist Transactions

Several crimes around the U.S. have been tied to the website's in-person transactions. So police departments are offering up their parking lots to provide a secure space for buying and selling stuff.

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