Yahoo To Buy Tumblr In An Attempt To Revitalize Itself | WAMU 88.5 - American University Radio

Yahoo To Buy Tumblr In An Attempt To Revitalize Itself

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Yahoo is expected to announce Monday that it's acquiring the social media site Tumblr, in a deal The Wall Street Journal and other news outlets are reporting to be worth about $1.1 billion. Some analysts are calling the acquisition an effort by Yahoo to be "cool and relevant" again.
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