Target Offers Italian Designs At A Bargain Price | WAMU 88.5 - American University Radio
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Target Offers Italian Designs At A Bargain Price

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Target approached the high-end Italian design house Missoni with the idea of making a lower priced line of clothing and accessories to launch during Fashion Week. Missoni 's colorful zigzag knit dresses normally sell at places like Saks Fifth Avenue for $1,000 or more. Target rolled out its Missoni line, and frugal fashionistas stormed Target stores — scooping up the $55 dresses.
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