For TV Advertisers, A Hunt For Live Audiences | WAMU 88.5 - American University Radio

For TV Advertisers, A Hunt For Live Audiences

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Advertising deals for the upcoming television season are now being negotiated. Jeanine Poggi, TV reporter for Ad Age, says that in an era of time-shifted viewing, advertisers are in hot pursuit of the people who watch TV live.
NPR

CBS' Bob Schieffer Retires Sunday As Last Of The Old-School TV Anchors

Bob Schieffer, anchor of CBS' Face the Nation, retires Sunday after 46 years at the network. NPR TV Critic Eric Deggans says Schieffer is the last among a vanished breed of traditional news anchors.
NPR

Trickster Journalist Explains Why He Duped The Media On Chocolate Study

John Bohannon, the man behind a stunt that bamboozled many news organizations into publishing junk science on dieting, talks to NPR's Robert Siegel about why he carried out the scheme.
NPR

CBS' Bob Schieffer Retires Sunday As Last Of The Old-School TV Anchors

Bob Schieffer, anchor of CBS' Face the Nation, retires Sunday after 46 years at the network. NPR TV Critic Eric Deggans says Schieffer is the last among a vanished breed of traditional news anchors.
NPR

As Police Body Cameras Increase, What About All That Video?

Police cams have suddenly become a big business. But the real money is in selling departments a way to store each day's video. Firms are offering easy uploads to the cloud but costs are bound to grow.

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