Avis And Zipcar Partnership Could Reshape Rental Business
By: Jim Zarroli
January 2, 2013
Avis, the car rental giant, is buying Zipcar for $500 million. Zipcar pioneered car sharing, a term that implied a membership and rentals as short as an hour. Zipcar grew fast for years, but that trajectory slowed in recent years and it became a takeover target.
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