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More Shoppers Gravitate Toward 'Brand Stories'

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This week we are exploring the evolution of the American shopping experience. In the second installment in this series, Audie Cornish explores the influence of the Internet on the brick-and-mortar retail world. Maxwell Gillingham-Ryan, founder of the design website Apartment Therapy, says that as shoppers move online, the physical store has morphed into more of a showroom for products that are later purchased on the Web, and a place to tell a brand's "story."

From A Weirdo Nerd To A Guy Who Plays One On TV

NPR's Ari Shapiro talks with the actor Rainn Wilson about his new memoir, The Bassoon King: My Life in Art, Faith, and Idiocy.

How Long Can Florida's Citrus Industry Survive?

The USDA recently stunned growers when it projected the smallest orange harvest for Florida in more than 50 years. The culprit: A tiny insect that's killing off the state's trees — and industry.

Snapshots 2016: Trump's Message Resonates With A Master Cabinet Maker

From time to time during this election season we'll be introducing you to ordinary people that our reporters meet out on the campaign trail. Today: a snapshot from a Donald Trump rally in New Hampshire.

Someday A Helicopter Drone May Fly Over Mars And Help A Rover

NASA is building a 2-pound helicopter drone that would help guide the vehicle on the Red Planet's surface. That way, the rover wouldn't need to wander as much to find its way around.

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