Amid Recruiting Crisis, Military Turns To Branding

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In the mid 2000s, as casualty counts grew for U.S. military operations in Iraq and Afghanistan, the armed forces faced a recruiting crisis. So, taking a page from the private sector, the military turned to branding as a solution to their image problem — to make the Army, Navy, Air Force and Marine Corps seem accessible and cool. Everything from Marine Corps hot sauce to Army paint ball guns hit the shelves. And Washington Post reporter Christian Davenport tells Robert Siegel the U.S. military is now doing a booming business.
NPR

Nina McLemore's Clothes Are A 'Weapon' Of Powerful Women

Nina McLemore designs clothes for powerful women: Hillary Clinton, Elizabeth Warren, Janet Yellen, Elena Kagan and others. She talks about how fashion can help women stand out in political office.
NPR

After Italy Quakes, Food World Delivers Support To Home Of Famous Pasta Dish

Amatrice was set to host the 50th celebration of pasta all'Amatriciana famously made there, but this week's earthquake devastated the town. NPR's Scott Simon speaks with food blogger Jeremy Cherfas.
NPR

Why Trump's Minority Outreach May Really Be About White Voters

Republican presidential candidate Donald Trump has publicly tried to reach out to minority voters. But that outreach may really be aimed at improving his standing with suburban white voters.
WAMU 88.5

Want To Play Video Games Made In D.C.? Here's Your Chance.

An event called District Arcade brings together 23 locally made video games.

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