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Amid Recruiting Crisis, Military Turns To Branding
In the mid 2000s, as casualty counts grew for U.S. military operations in Iraq and Afghanistan, the armed forces faced a recruiting crisis. So, taking a page from the private sector, the military turned to branding as a solution to their image problem — to make the Army, Navy, Air Force and Marine Corps seem accessible and cool. Everything from Marine Corps hot sauce to Army paint ball guns hit the shelves. And Washington Post reporter Christian Davenport tells Robert Siegel the U.S. military is now doing a booming business.
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Meet London's Master Architects In Jell-0
London duo Sam Bompas and Harry Parr have made names for themselves with their wild, experimental food installations. From pineapple islands and banana vapors to re-creations of famous architectural monuments, their work playfully pushes the boundary of how we experience food.NPR
Meet London's Master Architects In Jell-0
London duo Sam Bompas and Harry Parr have made names for themselves with their wild, experimental food installations. From pineapple islands and banana vapors to re-creations of famous architectural monuments, their work playfully pushes the boundary of how we experience food.NPR
Stunned By Military Sex Scandals, Advocates Demand Changes
As the nation prepares to mark Memorial Day, outrage has been building on Capitol Hill and beyond over the military's failure to repair a system that has placed service members in more danger of sexual assault than of battlefield injury.NPR
Google Reportedly Faces FTC Antitrust Probe Over Display Ads
The Federal Trade Commission is in the early stages of opening an antitrust probe into how Google runs its online display advertising business, according to a report by Bloomberg News, citing sources who want to remain anonymous because the FTC has not announced the probe.Leave a Comment
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