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Trevor Potter is a Washington lawyer with the firm Caplin and Drysdale. He also served as chair of the Federal Election Commission.
And he says Stephen Colbert is not joking.
At least when it comes to the comedian's superPAC, a political action committee authorized by the FEC to make "unlimited independent expenditures." Colbert's is called Americans For A Better Tomorrow, Tomorrow.
Colbert didn't get it without help. He hired Potter to submit the paperwork and coach him on his FEC hearing.
"It's not a joke," Potter tells NPR's Laura Sullivan, guest host of weekends on All Things Considered. "Because, as he has put it, he wanted to bring people in behind the curtain so they could see [superPACs] actually worked and what they actually did."
What They Actually Do
The primary purpose of superPACs and other independent groups, Potter explains, is to spend a lot of money. Mostly on TV ads.
Why they can do that has to do with last year's Supreme Court decision, Citizens United vs. Federal Election Commission.
That decision, Potter says, went something like this:
"If an individual has a constitutional right to make an independent expenditure" — meaning one not directly associated with a particular candidate or campaign — "then a group of individuals has the same right acting as a group."
This election cycle, two specific types of groups have been doing just that.
The first type, your basic superPAC, is registered with the FEC and required to disclose its donors.
"That sounds good," Potter says, "except its donors can include the X, Y, Z Corporation. Well, who is the X, Y, Z Corporation? Who knows?"
The other type includes groups that are registered as non-profits with the IRS. They aren't required to disclose any information about where their money comes from.
"It could be the car industry," Potter says. "It could be the coal industry. It could be all sorts of groups that have an ax to grind — but you won't know it."
I Want One, Too
Texas Gov. Rick Perry stands out in the Republican presidential field as perhaps the biggest superPAC magnet. At last count, he had at least three clamoring to support his bid.
But most everyone in the race has at least one superPAC in his or her corner, says Sheila Krumholz, executive director of the Center for Responsive Politics.
"Mitt Romney has Restore Our Future supporting his race," she says.
Ron Paul? Revolution PAC.
Jon Hunstman? Our Destiny PAC.
Michele Bachmann has two: Keep Conservatives United and Citizens For a Working America.
A superPAC supporting President Obama is no less-vaguely named. His is Priorities USA Action.
All these groups can spend unlimited amounts of money on television ads in support of their candidate — as long as they don't consult with the candidates or the campaign staff directly.
That's were things get tricky.
The problem with so many of these new superPACs? Sheila Krumholz says they're not run '"independently."
"So many of these organizations are actually directed by the former top lieutenants of the candidates," she says. "While they're technically unaffiliated, there's very clearly a close connection for many of these superPACs running to support a specific candidate."
Trevor Potter points to a pro-Romney superPAC that recently accepted $1 million from a corporation few had ever heard of that had existed for about six weeks.
"It turned out to be somebody in Boston who was an old friend of Romney's, and for reasons of his own — hiding his name," Potter says.
Former FEC Chair Brad Smith says that could be a gray area, legally speaking, but it's increasingly a fact of life when it comes to running big political operations.
"There's a relatively small number of people who know how to do it, and interested in the partisan elements," he says.
Smith also says allowing more money to spent in a campaign could make things more competitive, not less.
"I think we saw that in the 2010 election," he says. "As the playing field kept expanding, as it would become apparent that somebody was vulnerable, money could get into that race and make it competitive."
More money could be the new norm, Trevor Potter says. The FEC's commissioners — three Republicans and three Democrats — are deadlocked over how to regulate campaign finance in the post-Citizens United world.
"They, at the moment, can't even have an agreement on opening a rule-making to decide what the Supreme Court did in Citizens United and decide what that decision allows and doesn't allow."