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Nearly 100 bargain hunters and brides camped outside the Friendship Heights Loehmann's Friday morning for the "Grab the Gown" event. The national upscale, discount-price retail store's one-day sale began at 7 a.m., but the first person in the line arrived at 4:45 a.m.
"I'm trying to find a nice, designer gown for my wedding," said one woman in the line. "They have really good deals today. Apparently the most expensive dress is $12,500, and everything is marked down to less than a thousand."
Loehmann's will feature the large boutique-like set-up of wedding dresses on the store's second floor.
Shoppers will have access to a collection of over 600 designer wedding gowns from brand names including Allure Bridal, Bellisima, Casa Mia, Christina Wu, and Demetrios.