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A Simple Gesture In Paradise, Calif.

In 2010, my wife Karen and I — inspired by the Ashland Food Project in Oregon — founded A Simple Gesture in Paradise, a small northern California town.

Simply stated: We give a donor a cool green shopping bag. Every time she goes shopping for her own groceries she buys one extra non-perishable item and puts it in the cool green bag. Every two months a volunteer picks up the bag at the home and gives her another.

Last year 1,500 households donated 90,000 lbs. of food. Then we delivered it to food banks.

Jonathan Trivers listens to KCHO.

Copyright 2012 National Public Radio. To see more, visit http://www.npr.org/.

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