: News

Filed Under:

National Public Radio Becomes NPR

Play associated audio

WASHINGTON (AP) Just call it NPR. National Public Radio has asked its staff to use just its initials.

The Washington-based news organization says over the last several years it has been making the change, but it says it has now formally asked its staffers not to use the longer name on air.

NPR spokeswoman Dana Davis Rehm says that "a shorter brand name is usually better" and that the public and listeners have been identifying the station as NPR for some time. She also acknowledged that the station's website, NPR.org, and applications for electronic devices have a large following, making the station more than radio.

The organization's legal name will remain National Public Radio.

Information from: The Washington Post, http://www.washingtonpost.com
(Copyright 2010 by The Associated Press. All Rights Reserved.)

NPR

Colombia's La Momposina Sings A Tangled Social History

On this week's Alt Latino, we spend time with an album from Colombian singer Totó la Momposina. NPR's Rachel Martin talks with NPR's Felix Contreras about Tambolero.
NPR

'Oleogustus' Is The Newly Discovered Taste, And Boy, Is It Bad

There's a new, sixth taste for humans: the taste for fat. But Rick Mattes of Purdue University tells NPR's Rachel Martin to think less yummy ice cream, more rancid food.
NPR

Obama To Detail Tougher Plan To Fight Climate Change

President Obama will unveil climate change regulations Monday, expected to set tougher limits on coal than previously proposed. NPR's Scott Horsley previews the announcement with host Rachel Martin.
NPR

Despite Host Controversy, Amazon Takes A Chance On 'Top Gear'

The trio that made Top Gear the world's biggest car show will return to the small screen in a new show for Amazon Prime. The BBC canned one of its hosts last year after a fight with a producer.

Leave a Comment

Help keep the conversation civil. Please refer to our Terms of Use and Code of Conduct before posting your comments.