: News

Tourism Industry Expects Tens Of Millions Of Dollars From Cherry Blossoms

Play associated audio

By Peter Granitz

With the Cherry Blossom Festival now in full swing, boosters for the District’s tourism industry are readying for the spring and summer.

Elliot Ferguson says the 16 day festival could inject as much as $82 million into the local economy. And it’s just the beginning. Ferguson, the president of Destination D.C. says the Cherry Blossom Festival signals the opening of the money-making season.

“Well the Cherry Blossom Festival for us really is the beginning of spring and the tourism season. Many visitors come into the District to the tune of a million people with 45 percent of them coming from outside the Washington area,” says Ferguson.

Rich Bradley, the Executive Director of the Downtown Business Improvement District, sees the festival as a way to make more money for the area in the long term. He estimates the region could reap an extra $100 million from this year"s event, and hopes to brand the festival as the official announcement of Spring.

”New York uses the Christmas tree lighting at Rockefeller Center, or perhaps more importantly the Macy’s Day Parade and then concludes with the New Year’s Eve celebration in Times Square. They pretty much announce the winter,” says Bradley.

The tourism industry in D.C. is worth more than $5.5 billion dollars.

WAMU 88.5

Baltimore Artist Joyce J. Scott Pushes Local, Global Boundaries

The MacArthur Foundation named 67-year-old Baltimore artist Joyce J. Scott a 2016 Fellow -– an honor that comes with a $625,000 "genius grant" and international recognition.


A History Of Election Cake And Why Bakers Want To #MakeAmericaCakeAgain

Bakers Susannah Gebhart and Maia Surdam are reviving election cake: a boozy, dense fruitcake that was a way for women to participate in the democratic process before they had the right to vote.
WAMU 88.5

The State Of The Race

Early voting is underway in states across the country. Just over two weeks before the presidential election, a look at the latest polls, the electoral map and end-of-the-line strategies for both campaigns.

WAMU 88.5

Twilight Warriors: The Soldiers, Spies And Special Agents Who Are Revolutionizing The American Way Of War

After the 9/11 attacks, U.S. intelligence, military and law enforcement agencies were forced to work together in completely new ways. A veteran national security reporter on how America has tried to adapt to a new era of warfare.

Leave a Comment

Help keep the conversation civil. Please refer to our Terms of Use and Code of Conduct before posting your comments.