WAMU 88.5 - American University Radio | The Mind Is Our Medium
Now Playing

How Hip-Hop Has Revolutionized Marketing

Rapper and producer Jay-Z has pushed computers for Hewlett Packard and musician Queen Latifah models for Cover Girl cosmetics. Steve Stoute documents the marriage between hip-hop culture and big business in his new book The Tanning of America. He speaks with guest host Tony Cox.